I’ve just finished reading the SEO Book by Aaron Wall, and I am happy to recommend the book to you without hesitation. It’s full of up-to-date SEO advice and resources, but that’s only the beginning.
If you want to skip past me raving about the book and download it for yourself, you can do so at [...]
Terminology note: In this article, SEO refers to search engine optimization, which is the act of improving a website for better search engine visibility. Mortgage SEO, then, simply refers to an SEO program on a mortgage-related website.
Would you like an easy way to increase your mortgage website’s search engine visibility / ranking for certain [...]
As more and more people use the Internet for mortgage research, search engine optimization (SEO) becomes more important to the modern mortgage professional.
By definition, mortgage SEO or search engine optimization is the act of improving your mortgage website for better search engine rankings … and by extension, better traffic levels.
But most people don’t realize that [...]
In my training guide on the mortgage web presence, I show you how to “think like a publisher” when it comes to online marketing.
This is a key concept in search engine optimization (SEO). If you take an active approach to your online publishing, you will surprise yourself with how much you can improve the search engine ranking (and [...]
What’s the point of mortgage SEO? This is a common question among mortgage brokers, and it’s basically the same as asking what’s the point of marketing.
To understand the point of Mortgage SEO, you first have to understand what SEO, or search engine optimization, actually is. As I’ve defined on the SEO services page, the point [...]