Home-Buying Seminar as Business Builder
Free home-buying seminars can be a perfect complement to your mortgage marketing program. Because if there’s one thing home buyers and mortgage shoppers want to know, it’s how to save money on mortgages and avoid costly mistakes.
If you can share this information publicly, you can create an audience of prospective clients. You can then demonstrate your expertise (and, hopefully, your likability) to them. Think of the business-building potential of that scenario! Now you can see why I recommend home buying seminars as part of a mortgage marketing program.
In the next few blog posts, we will talk more about the home-buying seminar as a mortgage marketing strategy. We will talk about the logistics involved, how to promote the seminar, how to inform and delight your audience at the same time, etc.
Other posts in this series:
Using Seminars | Brandon | 
April 25, 2007 7:47 am