Mortgage Lead Generation - Featured Article
This week’s featured article is not on the Smart Mortgage Marketing website. In fact, it’s not even about the mortgage industry. It’s about lead generation for real estate agents, but it’s entirely relevant and chock full of lead generation tips that can easily be applied to your mortgage marketing program.
Besides, the real estate and mortgage industries are so closely related in terms of audience, that the marketing tactics for one can easily be applied to the other.
So, when reading through this article (and the many resources it links to), just mentally impose the word “mortgage professional” over “real estate agent” and you’ll have some excellent tips for mortgage lead generation.